Sandra Rojas
THERE ARE NO LIMITS TO CREATIVITY
Designer and creative
The Malaga designer Sandra Rojas gives life to the women's bridal and party brand "Sandra Rojas Colecciones". She defines herself as a familiar and calm person, constant and tenacious, dreamer and child, Gemini above all, tidy and on the contrary a lover of free will, of variety and the baggage of the paths that lead us to our destiny.
The creator tells us about herself and her life project, which was born with a clear and very personal concept forged after many years of self-discovery and dedication, of love and passion incurred in the world of fashion and put into practice in all its variables and extensions until it became part of her own philosophy.
Her social media
The beginnings
Since her childhood, she had always dreamed of dressing women and their femininity, she played with her mother's clothes and enjoyed creating complete outfits for her for every occasion; over the years, this facet became her hobby and later her professional vocation.
At the age of 18, she embarked on the adventure she would be involved in for the rest of her life: fashion. For this, and with the unconditional support of her family, she moved to Madrid, where she began to study and train as a designer, discovering and moulding her talent and vision through the multiple techniques and knowledge of the materials.
After an exquisite education at the Madrid fashion centre with great designers, masters and artists such as Manuel Gatell, Henri Jean Paul Laurenti, Ana Locking, Cuca Ferrá, etc., she went on to work in the best haute couture and accessories ateliers in Madrid, including Teresa Palazuelo's haute couture atelier, a beautiful beginning that allowed her to discover first-hand the intricacies of the world of haute couture and the savoir faire of craftsmanship in haute couture.
Once she had finished a beautiful period of work in the capital, she decided to change of scenery and return home, to the Andalusian city that gave light and joy to her childhood and later adolescence: Málaga.
Here she settled, creating for other firms in the luxury sector and taking the creative direction of several firms during long years of intense and committed work, developing extensive and rich collections, consolidating these fashion houses in the most it of the moment, in the best showcases and in the best fairs at national and international level.
After intense and beautiful years of work, the firm "Sandra Rojas Colecciones" was born with strength, baptised with the designer's namesake, in which she impregnates each of her collections with her own stamp and personality, an unequalled hallmark that gives life to each creation.
Her vision
After a long experience and constant training, Sandra offers us a way of understanding clothing: "Fashion itself, like a school or current, is an endless wheel and a gear of a global whole combined with the individuality of our own way of being and feeling, which runs through our veins as a unique and inimitable characteristic of each one of us. In fashion there is room for everyone because we all make up fashion; whether we believe it or not, fashion speaks of equality, of a common feeling that lives in all of us, of a social and universal reality, it speaks of the future and of change, it speaks of life itself" and this is how the designer makes us see it.
Thus, she defines fashion as the opportunity and the experience of being able to show the world who we are and what we are through our clothes and thus defining how we feel about ourselves and the world around us.
With this philosophy he endows each of his collections with strength and a clear message in each design: not to disguise who we are, but to dress who we are.
Although each collection inspires a new way of creating and investigating and she rejects the confinement of the creative spirit, the designer's style could be defined as discreet and simple with marked but subtle contrasts of colour and form, she flees from the baroque and enjoys the elegance of the classic and the practical. The balance between the simple and the original are usually the protagonists in her proposals.
